Beauty Store Breakthrough

My daughter and I were out running errands when we stopped into Sephora so she could get a face mask she had been wanting. As we walked among display after display after display of creams and cosmetics and every beauty item one could imagine, I sensed a familiar uneasy feeling. 

“This place overwhelms me. All these products are just slightly different versions of each other. The last thing this world needs is another cosmetic or skin care brand. It’s like, hey, I’m going to make the same thing that already exists, but I’m going to put honey in mine.

My daughter protested my bah-hyaluronic-acid-infused-primer attitude. “I think it’s fun…trying new things.”

“I guess. I think all this stuff just makes me anxious because it’s like an entire store is trying to convince me that what I am or what I have isn’t already good enough.That there is something better out there, and I just haven’t found it yet…”

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